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Marketing
Communications Audit: a review of your current marketing
materials to determine where improvements can be made to better tell
your story. Fees vary.
100-Point
Marketing Diagnostic: a detailed audit of internal and
external communications, goals, outcomes, marketing mix, assessment
of your "spheres of influence", and key messaging.
We use this audit process as the basis of developing a Strategic
Marketing Plan. Or it can serve as an excellent facilitated board
activity or blueprint for your next steps. $750
Strategic
Marketing Plan: a powerful blueprint for achieving
mission-based goals. Includes strategies for identifying
target markets, assessing products and services, researching your
marketplace, channels of distribution, marketing mix and
implementation schedule. Includes the 100-point Marketing
Diagnostic. $2,500 - $4,000
Marketing
Planning, Development and Implementation: Outsource the
management and implementation of your marketing needs to us for a
set monthly retainer. As part of this program, we will create
a marketing plan unique to your organization's needs, develop
strategic marketing materials, implement all marketing
strategies. Fees vary.
Copywriting:
Allow us to help you create more effective and persuasive
marketing materials. Our staff has over 25 years of experience
in developing messages for brochures, press releases, PowerPoint
presentations, fliers, and direct mail. We can create new
materials or help add "zip" to your current message.
Just Ask.
Marketing
Coaching and Special Events Technical Assistance: By the
hour or by the project. Ask us to help you identify winning
strategies, key messaging, optimal and cost-effective marketing tools,
promotions and sponsorship initiatives. Hourly rate, 2 hour
minimum.
Board
of Directors Briefing: A cost-effective team planning
session that can include a needs assessment, marketing coaching for
a specific goal, a budget discussion or a Marketing 101
review. Conference call or in person, approximately 90
minutes.
$500- $800
Copyright
©2004 Snowden and King Marketing Communications
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